Saturday, October 26, 2013

EJ Pitch Review 1- The Source

I went through (I believe it's Heather's?) pitch for her EJ venture, The Source, and made a pro/con list of the aspects I think she did really well and the ones that I think could use a little alteration.

The Pros:
  • The background: you chose one with clean lines and simple colors, which makes it easy to read yet not boring.
  • Slide titles: overall they're engaging and informative without being over-the-top and wordy.
  • The "model" motif: having a series of slides that show examples of other models you used as inspiration is a great idea. It shows that you've done your research and surveyed the competition. For the pitch, it keeps the presentation symmetrical and easy to follow.
  • The "what we can learn" slides: similar to the model motif, you give tangible examples that help the audience comprehend your idea.
  • The Source as an idea: it looks like you've tapped into an already established idea (the pulse) but are taking it a step further, ultimately differentiating your idea and causing you to stand out. I like it!
The Cons:
  • Typos! To name a few, slide 2: Wikipedia, January. Slide 4: The Source isn't capitalized. Slide 8: algorithm. Slide 13: user's hits. Make sure to spell check a lot because typos come off as unprofessional.
  • The Hyperlink Model; I understand this as an important slide, but I think it's wordy and hard to understand. Try and list key points on the slide as a supplement to what you actually voice in the pitch. Same with the Pinterest Model and Economic Model slides: less is more! Too many words could cause the audience to lose interest.
  • Slide 15 placement: I'd move this up with the other 'inspiration' sites because it makes it more cohesive
  • No closing slide? I like closing slides because they let you sum up your favorite point and get the audience excited for the next steps in your endeavor.

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