In the Nienam article about Jeff Bezos, I encountered a pretty cool feature for the first time. Three or four times throughout the piece, a certain section or line was shaded with the little Twitter bird at the end. If you click on it, you're directed to another window where the quotable section and article link are ready to go in a tweet from your own account.
I was surprised and impressed by this feature that was completely new to me. I tend to enjoy taking my favorite quotes from an article and tweeting about them. With this feature, you have the quote and link already organized. Plus, the shaded sections indicate that the reporter (or editor) singled out a certain section as important.
I wonder if a similar format could be applied to other social media outlets? Perhaps a ready-to-post Facebook status blurb for Linked In.
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